YouTube represents a strong communication network that can help you advertise your business because it is considered the second biggest search engine and the third most visited site after Google and Facebook.
The YouTube advertising can be made through 3 types of commercials:
- in-stream
- in-display
- in-search
The in-stream advertising campaigns have the next characteristics:
- your video can appear before the video wanted by the user
- for relevance, there are 5 seconds offered to the viewers in which they can decide if they want to see the whole commercial or not. After this time interval, the user can cancel the commercial by clicking ‘Skip Ad’.
- during these campaigns, the advertiser will be charged only if the video is watched till the end, or for 30 seconds, this method being called CPV (Cost per View).
In-display video ad is how your ad can be displayed on the right side of the running video, in the Related Videos section. Also, your ad’s thumbnail can be displayed on Google’s network partners. AdWords offers the possibility of displaying your video depending on the categories you choose. You will pay every time someone will want to watch your video after clicking your announcement from the right side. Even though this charging method is CPC (Cost per Click), you don’t have to pay if the user clicked the ad but never saw your video.
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The in-search advertising campaigns have many similarities with Google’s classic announces, and if we remember the fact that YouTube is the world’s second most significant search engine, this type of commercials must be taken into consideration.
Your video will be displayed on the YouTube search interface every time a person searches for clips using terms similar to the previously established terms of yours. Billing is all CPC, just like the in-display ads. Video ads pay-per-view are good for brands.
The most important advantages offered by YouTube campaigns are represented by the increasing of brand awareness, gaining the customers’ loyalty and generating sales.
We always include YouTube campaigns in our online marketing strategies because choosing the suitable channels. Besides brand awareness, we want to bring sales.
An agency’s experience in managing YouTube campaigns makes the difference between the way you spend your money and the effects of Youtube commercials.
Why work with us for advertising on Youtube Ads?
It is important to understand that by omitting the Youtube platform from the advertising strategy you lose potential customers. Youtube is currently the most popular video streaming platform with billions of users.
We invite you to use our services to target potential customers, to expand your reach and to boost your sales.
- Focus on goals
Our team is always focused on performance. Following the initial discussion we will determine what your goals are (reach, subscribers, views, sales, etc.).
Knowing what you want to achieve through our services, we will outline a suitable strategy to generate the desired results.
- Efficient
The allocated marketing budgets are used in the most efficient way possible. Each dollar allocated to campaigns will be used to generate results to achieve the goals set.
- Results
We are a performance agency, and the results will speak for themselves. Our team focuses on generating results in a short time.
- Expertise
At Promos we have specialists in Youtube advertising. Whether your goal is to get views, subscribers, site traffic or sales, our team can help.
- Involvement
We are involved in what we do, which is why we often come up with proposals to our clients to recommend how they can improve their business. This helps both us in campaigns and them in interacting with customers and more.
Let’s start to advertise on Youtube
It is free to request an offer. Write us more details about your business and we will send you a personalized offer!