5 Ways to Improve Your Conversion Rate

The conversion rate is an important indicator that you need to keep in mind when it comes to increasing sales.

In this article we will highlight some things you need to do to optimize your conversion rate.

1. Optimize the order form

Although it is the least considered, the order form is extremely important. We know that the website and the experience it offers is the key, but when as a user you have spent tens of minutes making a decision, you do not want to spend another 5-10 minutes to complete a very complex order form. .

Our recommendation is to make it easier for users to make a purchase as much as possible. Eliminate the fields you don’t need because in this you will also increase your conversion rate.

2. Offer discounts

People love discounts, which is why we recommend you get discounts on the products you sell. Even a 5-10% discount they will appreciate more than you think.

3. Discount coupon

Some users need incentives, and if you already offer discounts, come up with something else that motivates you to make the purchase. All you have to do is give them a 10% off coupon for their first order.

Many will subscribe and only a few will use the discount code, but with an automated solution you will get their emails and you will be able to get sales through the coupon, but also future email marketing campaigns.

4. Recover abandoned body

If you have implemented abandoned basket recovery solutions as well as abandoned basket remarketing campaigns, you will definitely improve your conversion rate more than you think.

5. User experience

Give users an experience of using the website as easy as possible. Make sure that the website works perfectly and that it looks and works without error on the mobile.

All of these small recommendations can lead to an improvement in your conversion rate so that you can double your sales.

If you do not know where to start you can request specialized help from our team, and we will offer website optimization solutions and services for implementing proposals so that the conversion rate increases by up to 100%.